Your performance marketing partner for profitable scale.

You built the brand, found channels that worked and grew fast. Now you're spending more every month and getting less back. The playbook that got you here has stopped scaling. Let’s fix it.

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THE PROBLEM

More spend. Same pipeline.

You found channels that work and pushed more budget into them. CAC climbed. ROAS flattened. Your best ads have been running for months, and nothing new beats them.

It’s rarely the budget. Fix the system behind it, and you can scale spend with confidence again.

Every month that gap stays open, you pay more to reach the same customers.

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WHO I WORK WITH

Brands ready for the next stage of scale.

Growth has plateaued. The same playbook isn't working.

Acquisition is getting expensive. CAC is climbing and too much depends on one channel.

Creative is wearing out. Your team ships new ads, but fall flat and aren't beating the old ones.

Sounds familiar, doesn’t it?

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REVENUE FOCUSED

Performance marketing you can hold accountable to revenue.

Paid media. Account structure, budget allocation and a disciplined testing roadmap across Meta, Google, TikTok and beyond.

Performance creative. I partner with your in-house team on briefs, feedback and reporting, so every round of creative builds on what the last one proved.

Measurement you can trust. Attribution you can defend, new vs. returning customer reporting, and CAC and LTV numbers your leadership team can make decisions with.

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Why Work With Me

Senior-level strategy, with the hands-on execution to make it real.

Most companies have to choose between a strategist who hands over a plan and an executor who needs direction. When you work with me, you get both: more than a decade of growth and GTM experience and the expertise to roll up my sleeves and get the work done. You get a partner who prioritizes what matters and who measures success the way you do: in pipeline and revenue.

My Approach

  • "I’ve retained Sarah on multiple occasions, across a variety of clients, to help accelerate growth and advise on everything from tech stack decisions to overall performance marketing strategy. She always delivers, and I wouldn’t hesitate to work with her again or recommend her to any team serious about growth."

    —D’lynne Plummer, Founder + Partner @ Late Bloomer

  • "Sarah was our first dedicated marketing hire at Graphite and was a big part of our growth story in 2025 and 2026. She's seamlessly turns strategic ideation into tactical execution across multiple channels. Sarah is a pro all around!"

    —Chris Mossa, CEO @ Graphite

  • "I've worked with Sarah across multiple clients, and she's always extremely hands-on, strategic, and reliable when it comes to growth. She's always ready to improve what's already in place and turn things around quickly. It's a pleasure working with her on topics like CRM, performance marketing, and campaign management."

    —Amandine Aman, fCMO and ex-Uber

Let’s get this show on the road. 👉

Ready to turn your marketing into real revenue? Share a few details about your business and goals, and we'll set up a quick call to see if we're a good fit.